Webinar 2 of the Marketing Edge Webinar Series

SYLLABUS

II.  Facebook For Business That Gets Business

Junior Level Webinar – Requires knowledge of Facebook Page Basics. You should also know your word-of-mouth message.
Prep materials: Your word of mouth message, Getting in the Facebook Game

**Note: We will not cover Facebook Page Setup in this webinar

I. Introduction: USING FACEBOOK FOR BUSINESS

• Engagement, Customer Service and Profit

II,. YOUR STATUS UPDATE POSTING STRATEGY

• The Science of Posting Status Updates
• The Art of Posting Status Updates
• The Posting Formula
• Beyond a Simple Status Update

 III. FACEBOOK LEADS STRATEGY

• Getting More Than a “Like”
• Three Strategies to Capture Leads

IV. FACEBOOK CONVERSION STRATEGY

• Converting Fans into Customers
• The Facebook Conversion Funnel
• Developing Your Conversion Strategy

V. FACEBOOK SALES STRATEGY

• Getting Sales From Your Facebook Page
• Facebook e-Commerce

VI. FACEBOOK ADVERTISING STRATEGY

• Should you advertise on Facebook?
• Creating Your Advertising Copy
• Setting Up Your Campaign

Includes Free Recorded Video: The Complete Guide to Facebook for Business (entry level Facebook webinar)

Tuition: Only $69  

OR.... 
Register for all four Marketing Edge Premium Webinars for just $139: Register Here 

** After registration, you will receive a receipt from PayPal confirming your registration. Within 24 hours you will receive another email with details and links on attending the webinar.